W@Y D0o!) 1337 !!!!1111!!!!!!
Only problem I can see with it is the image burn problems with OLED technology but then they say it comes with a keysaver like a screensaver for your keyboard and I'd bet that they would have every key very very slightly animated to avoid that happening.
Not only is every key a seperate display but every key can be programmed to be a command or chain of commands independently from every other key. So you could program a single key with a long cheat or something like that for a game or a long process in an art package. Oooooh.
Whats Russian technology like though? Maybe its bugged and the kremlin will be spying on us all with it